Sky have come together with British Cycling to help grow Britain's love of life on two wheels. Sky Ride aims to get more people of all ages and abilities out on their bikes - and that means you!
The 2011 Sky Ride Local rides for Preston are now live for registration.
Cycling is already one of the fastest growing sports in the UK and with our encouragement we want to help people understand the thrill of getting back in the saddle. We want to get more people healthier, fitter and happier and have set ourselves the target of getting one million more people on a bike by 2013.
Sky Ride offers a host of opportunities, from free mass participation events to smaller led-group rides for all abilities. There's something for beginners and the most experienced riders.
In 2009 we ran five Sky Ride events in Manchester, Hounslow, Glasgow, Leicester and central London. More than 110,000 cycling fanatics flooded the streets to cap a memorable summer in the saddle - and last year Sky Ride was even bigger.
We closed the city streets again and we also built on the success of our Sky Ride Local rides. These led-rides explore the countryside and vary in levels, from beginners to more experienced cyclists and proved to be a massive hit.